Glossary term Retention
FOMO (Fear of Missing Out)
The anxiety that others are having rewarding experiences from which one is absent. Limited-time events exploit FOMO by making participation time-sensitive and the consequence of inaction permanent, missing an event means a permanent gap in collection or standing.
Where you see this in practice
The mechanics that lean on it
Retention07
Limited-Time Events
Temporary content, challenges, or reward tracks that expire on a fixed deadline, creating urgency to engage now.
Monetization11
Season Pass / Battle Pass
A time-limited reward track with free and premium tiers, where completing in-app actions advances the user along a progression of rewards.