Glossary term Retention
Self-Efficacy
Your belief that you can actually do a specific thing. It's built by early, achievable wins, and without it people won't attempt a behavior even when they're motivated and able.
Where you see this in practice
The mechanics that lean on it
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Achievements / Milestones
Named, permanent markers of progress or behaviour that the user collects over time.
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XP / Leveling
An experience point system where users accumulate points through actions, eventually reaching level thresholds that unlock rewards or status.
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Daily / Weekly Quests
Structured, time-limited objectives that direct user behaviour toward specific actions and reward completion.